Selasa, 19 Mei 2009

Utilizing Organic Keyword

Just remind, organic keyword is the keyword that appears naturally in the content of our website and contribute to the performance of website in search engine. Getting keywords injection of organic performance like this is that may become a money machine without a lot we need to remove the time and energy. In general, the increase in the organic keyword search engine is very slow, takes at least six months, but usually quite stable without much additional effort to maintain it. Because the business in general, can not wait so long - not necessarily do well - people usually use the campaign PPC (pay per click).

To excavate the benefits of organic keywords, first we must first identify the keyword-keyword. One way to find out is to use the site metric application that is provided free by Google. This service can track the keywords used by visitors to enter our website through search engines, especially Google. Examine the report we can see how our PPC campaign will bring visitors and keyword-keyword that will bring our visitors without the cost.

Another way to find words that may be the organic keywords is to collect words that are relevant to our website, company name, products sold, the benefit or use of products sold, the sale of products, and other things that are seen relevant. For example if the website sells products for our pets, we can consider brand-brand products that we sell, the types of products (eg food, medicine, shampoo, etc..), The product (dog, cat, hamster, etc..) benefits (the lice, the feather, etc.).

In its function as keywords, those words may not bring so many visitors in their own, but on the whole amount can be sizable. In addition, because of very specific, the quality of the visitors being much better, meaning that visitors have a tendency to buy more. Combined with other aspects such as the PPC, the wide net will be more.

So in utilizing organic keyword, try to identify the keyword-keyword which may be less potential and we do not want to waste money in PPC and not very competitive because of the strength of mainly organic keyword on the early stages may also not so big. PPC in combination with the keyword-keyword and competitive potential will not only give us a trawl net to attract visitors to relax as much as possible, sell as much as possible, make money as much as possible, get hit as much as possible.

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